CFA Institute wants to design a sophisticated diagnostic tool that assists prospective candidates in discovering the most suitable program or certificate offered by CFA Institute. By thoroughly evaluating each candidate's interests, experience, education, and career aspirations, the tool will provide personalized recommendations, prioritizing program suggestions over certificates to guide them towards their ideal educational path. This targeted approach ensures that candidates are matched with educational opportunities that best align with their career goals and aspirations.

Deliverables:

• Desktop and mobile user experience and interface design